Simplified review: an AI marketing platform for content, design and social
Simplified is an AI marketing platform that plans campaigns, creates designs, videos and written content in your brand voice, and schedules them across your social channels. It suits small businesses, marketing teams and agencies that need to publish more without growing headcount. Plans start at $79 per month billed annually, and a trial is available.
No extra sign-up bonus — the provider's standard offer applies.
Disclosure: this is an affiliate link. If you sign up through it, we may earn a commission at no extra cost to you. The bonus and terms are set by Simplified and can change — check them on the official site before you sign up.
How to get started
- Open Simplified through the link on this page.
- Create an account and choose the trial to try the Starter features.
- Set up your Brand Kit with your colors, fonts, voice and products.
- Brief the AI marketer on a campaign, review the drafts it produces and approve them.
- Connect your social accounts and schedule or publish the approved content.
What is Simplified?
Simplified is an all-in-one marketing workspace built around an AI marketer named Riley. You give it a brief and it plans the campaign, creates the assets, queues them for your approval, publishes and reports back. Nothing goes live without your approval unless you switch on auto-publish for a workflow.
If you are searching for a Simplified review, the short version is this: it replaces a stack of separate tools for design, writing, video and scheduling with one platform that remembers your brand.
Key features
- Brand Kit. Store colors, fonts, voice, products and approved examples once; the AI uses them on every job.
- Design and creative. Carousels, launch videos, ad variants and email content.
- AI writer. Long-form articles drafted in your brand's voice, with internal links and sources.
- Social scheduler. Plan and schedule weekly posts across your channels.
- AI Clips. Cut long videos into short clips with captions.
- Ads generator. Ad variants sized for each placement, with spend caps.
- PR and comms. Press releases and pitch lists.
- Client reporting. Monthly reports in each client's brand, sent for review.
- Agent Studio. Build custom scheduled agents for launches, reports and handoffs.
- Integrations. The site lists 3,000+ app integrations, and you can connect assistants such as Claude or ChatGPT through MCP, a CLI or an API.
Who Simplified is for
- Small businesses that need regular social posts, ads and emails without a marketing team.
- Agencies that run several clients, each with its own Brand Kit, approvals and monthly reports.
- SaaS and startup marketers shipping launch content, blog articles and short product videos.
- Content creators repurposing long videos into captioned clips.
- Local service businesses such as clinics and retail that want consistent weekly posting.
Pricing and plans
Simplified charges by plan, with a campaign allowance per month. A campaign is one brief-to-approval cycle producing one output type: a batch of 6 social posts, an email sequence of 3 to 5 emails, or a set of 3 A/B ad variants.
| Plan | Per month, billed annually | Campaigns per month | Highlights |
|---|---|---|---|
| Starter | $79 | 5 | 100K AI words, 100 AI designs, 50 AI videos, 7 social accounts, 5 GB storage |
| Pro | $99 | 15 | Unlimited AI words, designs and videos, 15 social accounts, 3 seats, 20 GB |
| Business | $199 | 40 | 30 social accounts, 7 seats, 100 GB, bulk scheduling, client approval, advanced analytics |
Monthly billing costs more on Pro ($119) and Business ($239). Extra campaigns cost $10 each, and unused campaigns do not roll over. A trial gives access to Starter features, though its length is not stated on the pricing page. Confirm current prices on the site.
Why choose Simplified
Marketing work usually means juggling a design tool, a writing assistant, a video editor and a scheduler, each with its own subscription and settings. Simplified keeps brand rules in one place and applies them across formats, so a carousel, an article and an ad look and sound like the same company. The approval step keeps you in control, and cancelling is possible at any time with no cancellation fee, with everything the agents made staying yours.
Good to know
- Campaign limits. The Starter plan includes 5 campaigns per month, which may be tight for busy brands.
- Output quality needs review. AI drafts should be checked against your facts and tone before approval.
- Pricing inconsistency. The page shows two different monthly prices for Starter in different places, so check the checkout total.
- Refunds. The pricing page does not state a refund policy; contact support before paying if this matters.
Pros and cons
Pros
- One workspace for design, writing, video and scheduling
- Brand Kit keeps voice and visuals consistent
- Approval step before anything is published
- Agency features such as client reports and approvals
- Cancel anytime with no fee
Cons
- No free plan, only a trial of unstated length
- Campaign allowance is capped on each plan
- Monthly billing costs more than annual
- Refund policy is not stated on the pricing page
Frequently asked questions
Is Simplified free?
There is no free plan listed on the pricing page. A trial with Starter access is available, but its length is not stated there.
How much does Simplified cost?
Plans are Starter at $79, Pro at $99 and Business at $199 per month billed annually. Monthly billing is higher on Pro and Business. Extra campaigns cost $10 each.
Is there a Simplified promo code or discount?
We have no sign-up discount code for Simplified. Annual billing is the cheaper way to pay on the Pro and Business plans.
Is Simplified legit?
Simplified is an established platform with named founders, published pricing and a cancel-anytime policy. The caveat is that the pricing page does not state a refund policy, so ask support first if you need one.
Can I cancel Simplified anytime?
Yes. The pricing page says you can cancel at any time with no cancellation fee, and you keep everything your agents made. Downgrades take effect at the next billing period.
Can Simplified publish to my social accounts automatically?
Yes. It schedules and publishes to connected accounts, but nothing goes live without your approval unless you turn on auto-publish for a workflow.